You want to customize the SAP Marketing Cloud solution according to your customer's specific
requirements. How can you customize SAP Marketing Cloud?
Question No 2
Your customer wants to segment consumers based on a predictive key performance indicator that
indicates the buying propensity for a specific product. Therefore, you are creating a predictive model
in the Predictive Studio. What object can you assign as a training set in the Predictive Model?
Question No 3
You want to implement Product Recommendations and you need to simulate the results before the
e - mail with recommendations is sent. In which of the following apps can you preview the result of
your new or updated configuration? Note; There are 2 correct answers to this question.
Question No 4
You are receiving sales order data from different channels and you would like to differentiate by
channel on the contact profile to better understand the journey of the customer. Which of the
following the settings are needed to allow this? Note: There are 3 correct answers to this question.
Question No 5
A company plans their budget for each brand by country, region, industry, and media types. For this
company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant
marketing areas, media types, and custom dimensions have been created. What are some key steps
to consider when you are creating the planning model for this company? Note: There are 2 correct
answers to this question.